New Betting Sites 2025 – Latest Bookmakers in the UK
Last updated: 2 July 2025
New betting sites offer more modern features than older sites. Unfortunately, punters often fear trying new gambling sites because they lack a proven track record. Consequently, they miss out on the amazing opportunities that new sites provide.
In this post, we present what we believe to be the top 15 best new betting sites in the UK. Despite being new in the UK market, these sites have gained incredible popularity very quickly, thanks to their modern conveniences.
The sites reviewed in this post adhere to high safety standards as required by the UK Gambling Commission. Furthermore, they offer a wide range of betting options, superior bonuses, competitive odds, fast withdrawals, and quality customer support.
Best New Betting Sites in 2025
New online betting sites are a good choice if you are looking for the most innovative platforms. Below are the top 15 most innovative new UK betting sites.
- 10Bet – A fast-rising sportsbook offering a wide range of betting options and enhanced football betting odds.
- NRG Bet – A brand new but fast-rising sports betting site, best known for football and horse race betting.
- Betano – A premier bookmaker loved for its generous bonuses and promotions, including a welcome free bet of up to £100.
- Parimatch – A highly-rated bookmaker best known for its generous bonuses and quick withdrawals.
- JeffBet – A top-rated bookmaker and online casino known for its social betting feature and generous bonuses.
- Bwin – An innovative bookie providing a wide range of betting options and innovative mobile app.
- Paddy Power – A powerful sportsbook offering a wide range of betting markets in more than 24 sports.
- Highbet – A highly-rated UK bookmaker known for its competitive betting odds in 15+ sports.
- BetMorph – A top-rated bookmaker popular for its generous loyalty bonus package and fast withdrawals.
- Mr Rex – A trending UK casino and bookie loved for its competitive odds, generous bonuses, and fast payouts.
- Kwiff – A highly-rated bookie with a huge following on social media and great ratings on Trustpilot.
- 32Red – A top-rated UK site offering a wide range of betting options on football, baseball, basketball, hockey, badminton, cricket, boxing, darts, snooker, and golf.
- Midnite – A premier UK betting site known for esports and virtual betting and loved for its fast payouts.
- SBK – A mobile-only betting site offering virtual and live sports betting on over 1,500 betting markets.
- Boyle Sports – A top-rated Irish gambling site with over 2.5 million users and best known for its wide range of betting options.
Newest Sports Betting Sites in the UK right now
10Bet
Among the best sportsbooks, we rank 10Bet most highly. The gambling site is popular with newbies as well as seasoned gamblers. With so many positive reviews on the web, 10Bet stands out among the fastest-rising bookies in the UK. The platform is top-rated on Trustpilot, with thousands of bettors acknowledging it for its competitive odds, betting market variety, advanced mobile gaming, and extravagant bonuses.
10Bet provides over 1000 sports betting markets on sports such as football, tennis, basketball, cricket, hockey, volleyball, cycling, horse racing, and handball. Additionally, the site provides betting on most major leagues and events in Europe and across the globe. These include the UEFA Champions League, Super Bowl, Cricket World Cup, The Masters, Kentucky Derby, and NBA Finals.
Amazingly, very few bookies match the generosity of 10Bet regarding bonuses. The site entices new gamblers with a 100% first deposit match bonus of up to £1000. Moreover, their loyalty bonus package is incredibly extravagant, with regular free bets, cashback, and cash prizes.
10Bet also outshines other UK bookies in mobile gaming. Their highly intuitive mobile app has a powerful live-streaming function for InPlay betting. The app is also lightweight and compatible with iOS and Android devices. 10Bet also provides an amazing web platform.
Another feature that makes 10Bet a top-rated football betting site is its fast payouts. The platform supports 10+ banking methods, including popular debit cards such as Visa and MasterCard. Furthermore, it supports e-wallets such as Skrill, PayPal, WebMoney, and Neteller. Withdrawals through e-wallets are incredibly fast, with an average wait time of about 2 hours.
10Bet is a high-quality sportsbook owned by Water Tree Limited, a gambling company registered in Malta. The gambling site is licensed to offer remote sports betting in 15+ countries, including the UK and Malta.
| Pros | Cons |
| Licensed in Malta and the UK | Limited payment methods |
| Great reputation | Doesn’t offer esports betting |
| Wide range of betting markets | |
| Attractive bonuses and promos | |
| High-quality live streaming for InPlay betting | |
| Fast payouts through e-wallets | |
| 24/7 customer support |
NRG
NRG Bet is a brand new site launched in late 2024 by SharedBet Limited, a private company registered in Malta. The bookie is licensed in Malta and the UK and is incredibly popular amongst football and horse racing bettors. NRG Bet provides over a thousand sports betting markets on 20+ sports.
Like other top-rated new betting sites, the platform provides betting on all major global sporting events. Moreover, it offers highly competitive odds, generous bonuses, fast withdrawals, and an amazing mobile gaming experience.
NRG Bet provides a signup bonus of up to £300, which is more generous than what many leading UK sportsbooks offer. All new players also receive a free bet worth £10 after settling their first bet, irrespective of whether they win or lose.
Additionally, the sportsbook has a robust point-based loyalty program that rewards high rollers with regular free bets, cashback, and cash prizes. Like most new UK sports betting sites, NRG Bet provides a referral bonus to encourage users to refer their friends to the site.
Regarding withdrawals, the bookie supports MasterCard, Maestro, Visa, cheque, and bank transfers. NRG Bet provides debit card withdrawals in under four hours, faster than most well-established UK bookmakers. Likewise, the site doesn’t charge transaction fees for withdrawals of up to £50,000. On the downside, NRG Bet doesn’t support e-wallets and crypto withdrawals.
Experts’ tests on the NRG Bet’s sports betting app reveal that it’s intuitive and advanced. The app is built for Android and iOS devices and features powerful tools such as HD live streaming and push notifications. Very few new betting apps offer such advanced features.
Further background checks confirm that NRG Bet provides high-quality customer service. Users can reach them 24/7 through live chat and email. They are also fully dedicated to responsible gaming. NRG partners with non-profits such as GamCare and GambleAware to provide safe gambling resources to their users.
| Pros | Cons |
| Licensed in the UK | Limited withdrawal methods |
| Wide range of betting options | |
| Highly intuitive platforms | |
| Competitive bonuses and promos | |
| Attractive odds | |
| High-quality mobile app | |
| Quality support |
Betano
Betano is an international sportsbook founded in 2017 in Greece. The site is owned by Kaizen Gaming and operates in 20+ countries. Betano is a popular brand, with a user base of 14.1 million as of March 2025. Its popularity in the UK has gone through the roof since its launch, with over a thousand new signups daily. Our research reveals that it’s one of the top-rated sports betting sites globally. For instance, it has a general rating of 4.3/5 on Trustpilot after over 4,500 reviews.
Betano is also top-rated in many expert publications. As usual, we’ve scoured through troves of data to determine what makes this sportsbook special. Our research shows that this sports betting site outshines many other UK sites in terms of betting market variety. Betano provides a variety of live and virtual betting opportunities on 20+ sports. Moreover, the site allows players to wager on over a hundred sporting events globally.
These include major ones such as the UEFA Champions League, the Super Bowl, the Kentucky Derby, the Spanish Grand Prix, the MLB All-Star, the Ryder Cup, and the US Grand Prix. Betano provides over a thousand pre-match and in-play betting options on these sports. For the best in-play betting experience, the sportsbook provides HD streaming on all the major sporting events. Amazingly, their mobile app provides real-time updates for players to make informed betting choices. Additionally, the app is incredibly intuitive and loads fast to ensure timely bets.
Betano is also fairly generous with its bonuses, with new users receiving a bonus of £30 when they settle a first bet worth at least £10. Players have up to 3 days from the day of signup to deposit and bet at least £10. Moreover, the free bet expires within 14 days.
| Pros | Cons |
| Licensed in the UK | Slow withdrawal times |
| Great reputation | |
| Wide range of betting options | |
| Variety of bonus offers | |
| High-quality mobile app | |
| Strong commitment to responsible gaming | |
| Reliable customer support |
Parimatch
Parimatch is a well-established gambling site founded in 1994 in Kyiv, Ukraine. We review this site amongst the new betting sites because it recently joined the UK market. Other countries where Parimatch is available include Belarus, Cyprus, Russia, Kazakhstan, and Tanzania.
In the UK, Parimatch is managed by BV Gaming Limited, a company licensed to provide betting services by the UK Gambling Commission. Parimatch offers both sports betting and casino services, but it’s more dominant in the latter. In this post, we will review it as a bookie.
We’ve reviewed user feedback and confirmed that this sports betting site provides various betting options and competitive odds. Parimatch offers over 1,200 betting options on 15+ sports, more than other leading UK football betting sites offer.
Some of the sports you can bet on at Parimatch include football, tennis, basketball, cricket, boxing, horse racing, volleyball, snooker, darts, and hockey. The bookmaker also provides e-sports betting on games like Dota 2, Fortnite, Valorant, Rocket League, Apex Legends, and League of Legends. Parimatch also stands out through its highly competitive odds.
Furthermore, their bonuses and promos are quite competitive. The site rewards new users with a free bet worth £20 when they place a first bet worth at least £10. Users have up to 14 days to use the bonus or lose it. Parimatch also provides loyalty bonuses, including cash prizes, odds boosts, and cashback on losses.
The bookie supports 15+ payment methods for deposits and withdrawals, including bank transfers, debit cards, and e-wallets. Users enjoy the quickest withdrawals via Visa Fast Funds.
Parimatch is a reputable brand, given that it’s the official partner of Leicester City football club.
| Pros | Cons |
| Licensed in the UK | Support is only available via email and live chat |
| Well-established and reputable brand | |
| Competitive bonuses and promos | |
| Wide range of betting options | |
| Fast withdrawals through a variety of payment methods | |
| High-quality mobile app | |
| Easily reachable support |
JeffBet
JeffBet is a fast-rising online bookie and casino founded in 2022. The platform is highly popular in the UK, Malta, Ireland, New Zealand, South Africa, and Canada. JeffBet is trusted in the UK because the Gambling Commission licenses it.
You can bet on sports through this platform, including football, rugby, basketball, cricket, table tennis, baseball, volleyball, and horse racing. Jeffbet offers gambling on over 1,000 sports betting markets.
Furthermore, players can place pre-match and live bets worldwide on many popular sporting events. Examples include the UEFA Champions League, March Madness, Super Bowl, Kentucky Derby, and the Grand National. Additionally, players can wager on up to tens of popular e-sports.
JeffBet welcomes new players with a free bet worth £30 when they wager at least £10 as their first bet. Like other top-rated new betting sites, this sportsbook offers a robust VIP program. The program rewards loyal customers with regular free bets, cashback on losses, and cash prizes.
Creating an account with JeffBet involves filling out a registration form and completing a KYC process. The registration process is straightforward; users are guaranteed 100% data privacy.
JeffBet supports deposits through Visa, MasterCard, Apple Pay, Google Pay, PayPal, PayViaPhone, PaySafeCard, Skrill, and PayZ. The supported withdrawal methods include Visa, MasterCard, PayPal, Skrill, Payz, and Neteller. Withdrawals through PayZ, Neteller, and Skrill take less than 12 hours, while Visa, MasterCard and PayPal can take up to 3 days.
We’ve tested JeffBet’s customer support and found it easy to reach them. Players can chat with them on their website or email them.
| Pros | Cons |
| Licensed and regulated in the UK | Less attractive welcome bonus offer |
| Wide range of betting options | |
| Amazing reputation | |
| Easy registration process | |
| High-quality mobile app | |
| Seamless deposits and withdrawals |
Bwin
With over 20 million registered customers, Bwin is one of the most popular betting sites globally. The site legally operates in 30+ countries, including the UK.
Being licensed by top-tier regulatory agencies such as the UK Gambling Commission and the Malta Gaming Authority makes this site highly trusted worldwide. Bwin provides sports and casino betting on the web and mobile. Nevertheless, it’s more popular as a sportsbook.
Regarding betting options, Bwin provides over 1,300 betting markets on 25+ virtual and live sports. Very few bookmakers can compete with this site regarding betting market variety. Bwin also provides competitive odds compared to other well-established bookies in the UK.
Furthermore, their signup bonus package is superior to what most sportsbooks in the UK offer. Bwin welcomes new users with a 100% deposit match up to £100 when they deposit at least £10. They also provide VIP rewards, including regular free bets, cash prizes, cashback on losses, and VIP tickets to major sporting events.
Bwin provides fast withdrawals through bank transfers, Visa, Neteller, Skrill, Maestro, and PayPal. Withdrawals through Visa and all the supported e-wallets take less than 12 hours, while bank transfers can take up to 5 days. Bwin protects users’ data through advanced encryption technologies.
Another amazing thing about this sportsbook is its highly intuitive and innovative mobile app. The Bwin betting app is compatible with Android and iOS devices. Additionally, it loads faster and therefore ensures an amazing mobile betting experience. Like other top-rated bookies, Bwin provides HD live streaming on all major global sporting events through its app.
| Pros | Cons |
| Licensed in top-tier countries | Less competitive odds |
| Popular and reputable site | |
| Innovative and intuitive mobile app | |
| Wide range of betting options | |
| Competitive bonuses and promos | |
| Quality customer support | |
| Fast withdrawals |
Paddy Power
Paddy Power is a top contender for the title of ‘best betting site in the UK’. As of April 2025, the platform had over 1.2 million customers from 20+ countries, most from the UK and Ireland. Paddy Power is a brand of Flutter Entertainment Group, a multinational gaming company listed on the New York Stock Exchange. Furthermore, the UK Gambling Commission licenses it as a remote bookmaker and casino.
Experts positively review Paddy Power in all key areas that determine a good sports betting site. These include betting options, odds competitiveness, bonuses and promos, withdrawal speeds, and customer service.
With Paddy Power, you can wager on 850+ betting markets in 15+ sports and various sporting events worldwide. Paddy Power has a popular feature known as Bet Builder, allowing users to create custom bets on a single event. This tool gives users the flexibility and control to build their betting experience based on given markets and outcomes.
Paddy Power bonuses are competitive, although they aren’t as good as those provided by the new betting sites reviewed in this post. New users receive a free bet worth £30 when they place a first bet worth at least £5 on any sport. The bonus is valid for 30 days.
Another great thing about Paddy Power is its seamless withdrawals. The site accepts Visa, MasterCard, PayPal, Neteller, Skrill, Rapid Transfer, Much Better, and Bank Transfer payments. Paddy Power facilitates withdrawals through Skrill, Neteller, and MuchBetter in less than 24 hours.
Given its dedication to responsible gaming, we’ve also confirmed that this site is safe. Paddy Power partners with non-profits such as GamStop and BeGambleAware to offer safe gambling resources to its users.
| Pros | Cons |
| Licensed and regulated in the UK | Less competitive bonuses |
| Great reputation | Limited live-streaming service |
| Amazing mobile gaming experience | |
| Attractive graphics | |
| Quality customer support | |
| Well-established gambling brand | |
| Strong commitment to responsible gaming |
Highbet
Highbet is a new casino and sports gambling site founded in 2021. It is available in 50+ countries across five continents but is more popular in the UK, Malta, Canada, Finland, and India.
In the UK, Highbet is operated by SCGO Limited, a Maltese company regulated by the UK Gambling Commission under license number 44662. Amazingly, this bookmaker is among the best-rated on Trustpilot UK.
We have reviewed the feedback to determine what makes this sportsbook the best betting site in the UK. Highbet is praised for its wide range of betting markets on football, basketball, baseball, ice hockey, snooker, rugby, cricket, tennis, golf, and motorsport. Compared to other top-rated UK sportsbooks, the site provides very competitive odds.
New users joining Highbet are required to complete a straightforward KYC process. The bookie entices new signups with a free bet worth £30. Users must deposit a minimum of £10 to earn this bonus and wager it before its 30-day expiry. Highbet has announced that it will be launching a VIP bonus package in the coming days, so check their website for the latest updates.
Another great thing about this platform is its seamless payouts. Like other top UK betting sites, Highbet supports payments through bank transfers, debit cards, and e-wallets. The site facilitates withdrawals via PayPal, Apple Pay, Visa, and MasterCard in less than 12 hours. While some of the new betting sites reviewed in this post offer withdrawals in under 4 hours, most UK bookies take up to 72 hours.
Highbet is a high-quality site that is staunchly committed to responsible gaming. Participates in the GamStop scheme, meaning users can easily exclude themselves from the site, if needs be. Other partners include BeGambleAware, Gambling Therapy, and the National Gambling Helpline.
| Pros | Cons |
| Licensed in top-tier markets, including the UK | Support is only available via live chat and email |
| Great reputation | Few live betting options |
| Wide range of betting markets | |
| Easy to sign up with | |
| Fast and seamless withdrawals | |
| High-quality mobile app | |
| Strong commitment to responsible gaming |
BetMorph
Launched in 2021, BetMorph is amongst the fastest-rising gambling sites in the UK. Despite being around for only a few years, the platform has gained over 1.2 million users in more than 10 countries. However, the gambling site is more dominant in the UK, Australia, Belgium, Cyprus, Denmark, and Croatia.
BetMorph is operated by ProgressPlay Limited, a company licensed by the UK Gambling Commission to provide remote gambling services. The site is highly rated on the web, with thousands of players praising it for its betting options, bonuses, and withdrawal speeds.
As usual, we’ve reviewed its Trustpilot reviews to determine its pros and cons. When it comes to betting options, BetMorph offers gambling on live and virtual sports. Users can bet on 25+ sports, including football, basketball, volleyball, tennis, baseball, boxing, handball, ice hockey, and horse racing.
Like the other new betting sites reviewed in this post, BetMorph offers over 1,200 betting markets. The site attracts gamblers by offering enhanced odds on football, volleyball, and other popular sports. It also provides boosted odds for big sporting events such as the UEFA Champions League, FA Cup, Europa League, League One, and others.
BetMorph provides average sports betting bonuses compared to other top-rated new betting sites. Their welcome bonus includes a free bet worth £30. Users unlock this bonus by wagering at least $10 in their first bet. BetMorph also provides a robust VIP program that rewards steadfast customers with regular free bets, cash prizes, and cashback on losses.
Another great thing about this bookie is its fast withdrawals. BetMorph supports withdrawals through Visa Debit, MasterCard Debit, Apple Pay, NeoSurf, Payz, Trustly, Skrill, Neteller, and MuchBetter. Withdrawals through all the supported debit cards take less than 12 hours, while e-wallets take less than 4 hours.
| Pros | Cons |
| Licensed and regulated in the UK | Average bonuses |
| Wide range of betting options | Limited payment methods |
| Strong commitment to responsible gaming | |
| Great reputation | |
| 24/7 customer support | |
| Wide range of payment methods | |
| Fast withdrawals |
Mr Rex
Mr Rex is among the trending UK betting sites in 2025. The platform provides casino and sports betting in 12 countries, including Great Britain. It’s operated by Progress Play Limited, a Maltese company that manages several other top-rated betting sites. Mr Rex has remote gambling licenses in the UK and Malta, so it’s a trustworthy site.
Its popularity with players is evident in its amazing online reputation. Mr Rex has a Trustpilot rating of 4.5/5 after more than 4,500 reviews, making it one of the best-rated betting sites on the platform. As usual, we’ve analysed the reviews to determine what makes this betting site so popular. Like other betting sites reviewed in this post, Mr Rex shines in betting options, bonuses, customer support, withdrawal speeds, and customer support.
While Mr Rex is best known for its online casino, its sportsbook option is also quite something. The site provides over a thousand betting markets on popular sports and sporting events. Popular sporting events players can gamble on include the UEFA Champions League, Coppa Italia, Kentucky Derby, Euro League, and National Rugby League. Like other top-rated betting sites, Mr Rex provides highly competitive odds.
Also, they are generous with their bonuses and promos, although not as good as most sites reviewed in this post. Mr Rex entices new customers with a free bet of £50. Users activate this offer when they settle a first bet worth at least £15. They also have a point-based VIP program that rewards loyal customers with various rewards. Mr Rex revises its bonuses regularly, so check their site for the latest updates.
Mr Rex accepts popular UK payment methods, including MasterCard, Visa, Neosurf, Skrill, PayPal, Apple Pay, MuchBetter, PaySafeCard, and Trustly. The site offers quick withdrawals through most supported payment methods.
| Pros | Cons |
| Highly reputable site | Support is only available via email and live chat |
| Licensed and regulated by the UK Gambling Commission | Few banking options |
| Wide range of betting options | |
| Generous bonuses and promos | |
| Easily reachable support | |
| Fast withdrawals | |
| High-quality mobile app |
Kwiff
Kwiff is among the international betting sites that are incredibly popular in the UK in 2025. The site was launched in 2015 and became a hit almost immediately. As of April 2025, it had over 5 million users, making it one of the most popular bookmakers globally.
Furthermore, it’s among the top-rated betting sites, with users and experts reviewing it positively in all the key areas. These include betting options, user experience, odds competitiveness, bonuses, withdrawals, and customer support.
Kwiff offers live and virtual sports betting through its innovative and highly intuitive mobile app. The site offers betting on 12 sports, but it’s more popular for football and horse racing betting. For football, Kwiff offers 20+ betting markets on hundreds of events across the globe.
Their football betting odds are attractive but not as competitive as those of other leading UK betting sites. Kwiff provides an odds boost through its ‘Kwiffed’ feature. Users also receive various bonuses, including a free bet of £30 as the welcome bonus. The bonus is unlocked when the new player places their first bet worth at least £10.
Kwiff supports various payment methods, including MasterCard, Visa, EcoPayz, PayPal, AstroPay, and bank transfers. Withdrawals through PayPal, Skrill and EcoPayz are instant, while Google Pay, debit cards, and bank transfers take up to 3 days. Kwiff allows users to withdraw up to £50,000 per transaction free of charge.
Our investigation also reveals that this betting site is safe. Kwiff is owned by Eaton Gate Gaming Limited, a renowned British gaming company licensed by the UK Gambling Commission.
The site demonstrates a strong dedication to safe gambling by partnering with popular responsible gaming non-profits.
| Pros | Cons |
| Highly reputable betting site | Limited sports coverage |
| Regulated and licensed in the UK | Less competitive odds |
| Wide range of betting markets | |
| Quick withdrawals | |
| Quality customer support | |
| Strongly committed to responsible gaming |
32Red
32Red is also among the most popular betting sites in the UK. The site is operated by Kindred Group, a gambling conglomerate that manages nine popular UK betting platforms. 32Red operates in over 10 countries but is more popular in the UK, Gibraltar, and Australia.
Our investigation reveals that this betting site is incredibly reputable. As usual, we have analysed user and expert feedback to determine its strengths and weaknesses. 32Red is a trustworthy and safe gambling site licensed in the UK and Gibraltar. Furthermore, it is certified by eCOGRA, an agency that audits gambling sites for fairness and transparency.
32Red provides a wide range of betting options on football, baseball, basketball, hockey, badminton, cricket, boxing, darts, snooker, and golf. Moreover, players can wager on live or virtual sports on mobile or on the web. 32Red provides a highly intuitive and innovative mobile app with quality features, including HD streaming of major sporting events.
Another impressive thing about this bookie is its bonuses and promos. 32Red provides a free bet worth up to £100 as a sign-up bonus. Players must place a first bet worth £10 to activate this bonus. 32Red also provides loyalty bonuses, including regular free bets, odds boosts, and cash prizes.
Users also enjoy quick withdrawals through Visa Debit, PayPal, Skrill, and PaySafeCard. Withdrawals through any of the supported methods take between 1 and 3 days. 32Red allows players to withdraw up to £50,000 per transaction for free.
| Pros | Cons |
| Licensed in the UK and other top-tier countries | Support is only available in 3 languages |
| Highly reputable site | The welcome bonus is only available for debit card deposits |
| Wide range of betting options | |
| High-quality mobile app | |
| Fast withdrawals through various payment options | |
| Easily reachable customer support | |
| A strong commitment to responsible gaming |
Midnite
Midnite is a new betting site launched in London in 2022. The platform provides hundreds of betting options on virtual and live sports. However, it’s more popular with e-sports and virtual betting, with its esports section including more than 15 popular titles.
These include highly rated games such as Dota 2, Counter-Strike, Valorant Champions Tour, Call of Duty League, Fortnite, and Overwatch League. Midnite is among the betting sites in the UK offering the most betting markets on esports.
However, they lag behind traditional sports since they provide less than 300 betting markets. Users can bet on up to 25 traditional sports, including football, handball, tennis, volleyball, golf, and horse racing.
Compared to other new sports betting sites UK, Midnite provides highly competitive odds. We’ve checked their odds on several comparison sites and confirmed that they outperform over 90% of popular UK sites. Nevertheless, their bonuses are not comparable to other top-rated new betting sites in the UK.
Midnite currently offers a free bet worth £20 as a welcome bonus. Additionally, they have a loyalty program that offers loyal customers a chance to win exclusive VIP experiences via special draws. The loyalty program offers various rewards, such as cash prizes, cashback on losses, and VIP tickets to sporting events.
Midnite is a fast-withdrawal betting site that accepts payments through Visa, MasterCard, Apple Pay, and Trustly. Amazingly, withdrawals through Visa Debit take less than 3 hours, while PayPal and Trustly take less than 24 hours. Other payment methods take between 1 and 3 days.
Midnite is a safe betting platform owned by Dribble Media, a Maltese company regulated and licensed by the UK Gambling Commission.
| Pros | Cons |
| Variety of betting options | Support is only available via live chat |
| Competitive odds | Average bonuses and promos |
| Licensed in reputable markets | |
| High-quality mobile app | |
| Variety of payment methods | |
| Fast withdrawals |
SBK
SBK is a mobile-only betting site launched in 2019 by Smarkets Limited, a gambling company regulated and licensed by the Malta Gaming Authority. The site offers live and virtual betting on 20+ sports, including football, baseball, boxing, cricket, cycling, darts, and horse racing. It also allows bets on hundreds of sporting events globally.
One feature that makes SBK highly popular is its social betting function. This feature allows expert players to share their betting predictions with others. SBK is also praised for its competitive odds, with most comparison sites listing it among the UK betting sites with the best odds.
SBK is also revered for its highly intuitive and advanced live betting platform. There are plenty of sports to place live bets on and at very competitive odds. The site also provides HD live streaming of various sporting events. Even better, users can place bets, cash out, and analyse other markets while watching a full-screen stream.
Compared to other top-rated betting sites, SBK provides average bonuses. New users are enticed to join the site with a £30 free bet. To earn the signup bonus, the player must deposit a minimum of £10 through a debit card or bank transfer. Additionally, free bets that haven’t been used expire within 14 days from the day they were credited to the player’s promo balance.
SBK withdrawals take up to 5 days, depending on the payment method. The platform accepts payments through Visa, Maestro, MasterCard, Skrill, Neteller, PayPal, Trustly, and Bank Transfer. Withdrawals via Neteller, Trustly, Skrill, and PayPal take up to 24 hours. Other supported payment methods may take up to 72 hours.
| Pros | Cons |
| High-quality mobile app | Limited bonuses and promos |
| Variety of esports | They do not provide instant withdrawals |
| Innovative live betting platform | |
| Advanced social betting feature | |
| Licensed in top-tier markets | |
| Very competitive odds |
Boyle Sports
Boyle Sports is a top-rated Irish gambling site popular in the UK. The platform offers online gambling on sports, slots, poker, and bingo. With over 2.5 million users as of April 2025, Boyle Sports is among the biggest bookies in the UK. It’s also among the best-rated betting sites on Trustpilot and other consumer review sites. An in-depth analysis of its reviews reveals that users are happy with its betting options.
Boyle Sports provides hundreds of betting markets on 25+ sports and 100+ sporting events worldwide. Some popular sports on this site include football, basketball, snooker, cricket, darts, rugby, golf, and horse racing. Users can also wager on popular esports such as Counter-Strike 2, Dota 2, Valorant, Apex Legends, Honor of Kings, Fortnite, and Rocket League.
Boyle Sports provides competitive odds for UK football, basketball, and horse racing. Furthermore, they offer generous bonuses to entice new players and encourage existing ones to keep playing. Like other top-rated betting sites, Boyle Sports regularly revises its promotions. Therefore, players are encouraged to visit their website regularly for the latest updates.
Boyle Sports accepts payments from popular e-wallets, debit cards, and bank transfers. These include Skrill, Neteller, PayPal, Apple Pay, MasterCard, and Visa. Payouts through PayPal, Skrill, and Neteller take up to 24 hours, while Apple Pay, Visa, and MasterCard can take up to 3 working days. Amazingly, this site allows users to withdraw up to £50,000 daily for free.
Boyle Sports is dedicated to responsible gambling, as evidenced by its collaboration with Gambling Care and BeGambleAware.
| Pros | Cons |
| Well-licensed gambling site | Limited bonuses and promos |
| Variety of sports betting options | Service is only available in English |
| High-quality mobile app | |
| Quality customer support | |
| High withdrawal limit | |
| Multiple payment methods | |
| Highly competitive odds |
How to identify the best online bookmakers
With so many sportsbooks in the market today, identifying the best sports betting site in the UK is not easy. Not all aggressively marketed online bookmakers are genuine. At least 50% of sports betting sites in the UK are scams.
Therefore, players must conduct intensive due diligence before settling on any gambling site. Here are the key things to check out when determining whether an online bookmaker is legit.
- Licensing and regulation – Avoid unlicensed betting sites completely since they are most likely to be fraudulent. You can determine if a site is licensed by checking the licensing information at the footer of the website. All sites licensed in the UK have their licensing information published on the regulator’s website.
- Reputation and reviews – Legit and worthwhile betting sites will likely have great reviews on the web. You can determine the reputation of your betting site of choice by reading its Trustpilot reviews. The best sites have a Trustpilot score above 4.0/5 after more than 500 reviews.
- Payment options – The best UK betting sites support a variety of payment options. Popular banking options for UK players include MasterCard, Visa, Maestro, Skrill, PayPal, Neteller, and WebMoney. Additionally, they provide fast withdrawals, especially through e-wallets.
- Online safety measures – Ensure that the betting site uses secure connections. A secure site has HTTPS and the padlock symbol in its URL. Also, check the site’s data privacy policy.
- Customer support – A reliable online bookie should offer quality 24/7 customer support. The best betting sites offer email, live chat, and phone support. Prompt and helpful customer service is a good sign of a trustworthy site.
How to sign up with top UK betting sites
Registering with most top-rated UK betting sites is incredibly easy. Some sites require users to complete a KYC process, while others do not. The UK Gambling Commission requires all its licensees to verify the identities of all their users. Therefore, the UK gambling sites that do not require players to verify ID operate under offshore licenses.
Below are the steps to follow to sign up and start playing with top-rated UK-licensed new betting sites.
STEP ONE – Fill out the registration form
The first step is to fill out a simple signup form on your online betting site of their choice. This form collects basic information, including the player’s name, email, and phone number. Users may also be prompted to secure their betting accounts with a password in this step.
STEP TWO – Verify personal information
All UK-licensed online betting sites must verify their users’ identities. The ID verification process involves the player uploading a photo of their ID. Most new online betting sites verify ID automatically.
STEP THREE – Deposit stake and claim the signup bonus
Users are required to deposit a given amount to activate a welcome bonus. Most online betting sites require players to deposit a minimum of £10. Usually, the signup bonus is offered as a free bet. Some sites offer a no-deposit bonus, so players can make their first bet without depositing any money.
STEP FOUR – Practice on demos and place your first bet
Some online betting sites provide demos and tutorials to help players familiarise themselves with their platforms. Players should only proceed to place their first bet after familiarising themselves with the platform.
Top Safety Features for the Best UK Betting Sites
Cyberattacks targeting online betting sites have become increasingly prevalent, posing significant risks to both operators and users. Research shows that at least 40% of sports bettors have experienced a cyber incident in the last year.
Therefore, players must be extra careful when choosing an online betting site. Below are the top safety features implemented by the best online betting platforms.
- SSL Encryption – SSL encryption is essential for online betting platforms since it ensures that all data transmitted between the player and the site’s server is secure. Therefore, with SSL encryption, players are guaranteed the safety of their personal and financial information. When searching for secure online betting platforms, it’s important to check for the padlock symbol in the browser’s address bar and ensure that the website URL begins with HTTPS.
- Robust data privacy policy – The best online betting sites have a detailed data privacy policy that dictates how the site interacts with users’ data. The best sites do not share users’ data with third parties without permission. British gambling sites must align their data privacy policies with the GDPR.
- Cyber incident response team – The big online betting sites have a technical team to respond to cyber incidents.
Top 5 Online Betting Tips
Betting is more fun and lucrative when you’ve learned the strategies for success. Here’s some expert advice to help get you started.
- Do your research – Familiarise yourself with your sport of choice by analysing the team or players. Consider their past performances, injury updates, and head-to-head statistics.
- Understand the betting markets – Different sports have different betting markets. Familiarise yourself with the betting markets associated with your sport of choice to make an informed choice.
- Shop for the best odds – Most online bookmakers enhance their odds to attract players. Check out the odds comparison charts to identify the online betting site with the best offering.
- Manage your bankroll – Set a budget and strictly adhere to it. Avoid chasing losses, as this is likely to push you into compulsive gambling. Also, only state an amount you can afford to lose.
- Stay disciplined – Getting caught up in the excitement of betting is easy. Avoid impulsive bets. Stick to your strategy, and don’t let emotions influence your decisions.
The Pros of New Betting Sites
New betting sites have a lot of advantages compared to the old platforms. These advantages include;
- Generous bonuses and promos – These sites offer exciting bonuses to gain a competitive advantage over the old sites.
- Innovative platforms – Their platforms are likely to be more innovative since they can easily incorporate emerging technologies.
- User-friendly interfaces – Top new betting sites offer highly intuitive user interfaces on mobile and the web.
- Diverse betting markets – Unlike the old sites, new sites will likely provide betting on unconventional sports.
- Competitive odds – New sports betting sites UK will likely enhance their odds to increase their competitiveness.
The Cons of Sports Betting Sites
New betting sites provide both opportunities and risks. Here are the key disadvantages of playing with a new betting site.
- The best gambling sites do not have a proven track record, so players may not know what to expect with these platforms.
- Most new betting sites are in the pilot testing phase, which may come with software bugs and glitches.
- New betting sites have fewer user reviews and community feedback
Types of bonuses offered by New Betting Sites UK
New football betting sites provide different types of bonuses and promos. Here are the six types of bonuses to expect from these sites.
- Free bets – Top-rated UK sportsbooks entice new players with free bets of up to £100.
- Reload bonuses – Betting sites offer this type of bonus to encourage users to deposit more money.
- Cashback bonuses – Top sites provide cashback on losses as part of their VIP bonus packages.
- Bonus bet – A bonus bet is an additional free bet provided after wagering a certain amount of money.
- Referral bonuses – Top-rated betting sites offer referral bonuses to encourage users to refer their friends to the platform.
- Deposit match bonuses – Betting platforms offer deposit match bonuses to encourage users to deposit more money.
- Loyalty or VIP bonuses – Most sites offer a tiered point-based loyalty bonus program to encourage users to keep playing.
- First bet insurance – This type of bonus involves the betting platform refunding the first bet in the event of a loss.
- Cash prizes – Some sportsbooks offer cash prizes in their loyalty/VIP bonus programs.
- Tickets to sporting events – This type of reward is also offered in the VIP bonus program.
Payment methods accepted by betting sites UK
Top-rated gambling sites provide quick withdrawals through a variety of payment methods. These include;
Debit cards
All top-rated betting sites in the UK support debit card deposits and withdrawals. Deposits via these payment methods are instant, while payouts take less than 24 hours. Also, most sites offer free debit card withdrawals. Most gambling sites accept the following debit cards.
- Visa Debit
- MasterCard Debit
- Maestro
E-wallets and Mobile Payment
Top UK bookies also support deposits and withdrawals through e-wallets. Withdrawals via e-wallets are usually much faster than debit cards. The best UK betting sites facilitate e-wallet withdrawals within 4 hours. Popular e-wallets accepted by top sports betting sites in the UK include;
- Skrill
- PayPal
- Neteller
- Google Pay
- Apple Pay
Prepaid Cards
Prepaid cards are a great option for betting because they offer a convenient and secure way to deposit funds. The best sportsbooks offer instant deposits and quick withdrawals through prepaid cards.
Withdrawals via prepaid cards mostly take less than 2 hours. Popular UK prepaid cards for gambling include;
- Revolut
- Monzo
- PayPal Prepaid MasterCard
- Wise
- PaySafeCard
Crypto wallets
Most offshore betting platforms in the UK support crypto wallets. Amazingly, most sites provide instant crypto withdrawals. Popular crypto wallets accepted by leading online bookmakers include;
- Electrum
- LedgerNano
- Trust Wallet
- Coinbase Wallet
Responsible Gaming on Football Betting Sites
Gambling is more fun when you’ve mastered moderation and learned how to gamble responsibly. Without these skills, you may end up developing compulsive gambling habits. The best new betting apps have measures in place to ensure safe play.
These include a self-exclusion program for players to take a break whenever they feel that their gambling behaviour is unhealthy. GamStop is the most popular self-exclusion program in the UK, and all locally licensed sites are required to offer this service to their users.
The best new sportsbooks in the UK also partner with independent nonprofits that provide responsible gaming resources. These include BeGambleAware, which offers responsible gaming education, and GamCare, which provides problem gambling treatment. Some of the key responsible gaming measures that every gambler should observe include;
- Stick to a budget
- Bet what you can afford to lose
- Do not chase losses
- Take regular breaks
- Gamble for entertainment only
- Understand the risks
- Seek help when your gambling behaviour gets out of control
Best New Betting Sites UK Review – Final Word
In this post, we have reviewed the best-rated new UK betting sites. These sites have been in the UK market for less than 5 years but are already incredibly popular.
We’ve considered key factors such as licensing, reputation, bonuses, withdrawals, and customer service. The top-rated new UK betting sites provide over a thousand betting markets on over 20 sports and over 100 sporting events.
Moreover, they rank high in odds comparison charts, with most providing an odds boost on football betting. The best-rated licensed betting sites also provide exciting bonuses and promos. The best platforms welcome new players with a free bet worth up to £100. Moreover, these sites are quite generous with their loyalty rewards.
The UK Gambling Commission and the Malta Gaming Authority license top-rated betting sites UK. Betting sites licensed by these regulatory agencies are highly trusted globally. A few online bookmakers reviewed on this site operate under offshore licenses.
Additionally, all the bookies reviewed in this post adhere to the best responsible gaming practices, making them safe for all players, including complete beginners. Signing up with the best new online bookmakers is easy, and players are guaranteed 100% data privacy.
Furthermore, the best bookies provide innovative and intuitive mobile apps for players to bet on their favourite sports while on the go.
Frequently Asked Questions
Should I play with a new betting site?
New online betting platforms will likely offer better offerings than well-established online bookmakers. However, not all new sites are worth a try. When choosing a new gambling site, consider important factors such as licensing and reputation.
How do I identify a good new betting site?
Numerous new online bookmakers are launched in the UK every week. With the many aggressively marketed options out there, identifying a good site is always a challenge. Inexperienced players should rely on user and expert reviews to determine if a site is worth its salt.
What are online betting sites not on GamStop?
Betting sites not on GamStop are gambling sites that do not implement the GamStop self-exclusion scheme. These sites operate under offshore licenses since GamStop is a requirement for all licensed betting sites in the UK. Many gamblers prefer these sites because they are more flexible. Moreover, they are the only option for players permanently banned by GamStop.
How do I identify licensed online betting sites?
Identifying licensed gambling sites in the UK is incredibly easy. The UK regulator requires all betting sites to publish their licensing information at the footer of their websites. Moreover, the UK Gambling Commission publishes information about its licensees on its website.